Did you know that nine of every ten trade show participants attend these events because they want to learn about new products and services?

If you are in the process of designing a trade show, it is important to make it easy for event attendees to find out about products and brands.

But it can be challenging to know how to do this if you don't understand what every trade show needs to have. We've written a guide to help you out. Read on to find out more.

1. Banners and Signs

Try to make your logo, business name, and branding stand out. This will make it easy for trade show attendees to recognize you.

There are many different kinds of signs and banners that you can use such as suspended vinyl banners, pop-up banners, and portable walls.

Make sure that you have many different signs. They should be visible to people from every possible angle.

2. Table Covers and Decorations

Make sure that every booth has a tablecloth. You can make use of table cloths for promoting your business by printing them with your logo and brand name.

You should also pay attention to the floor space. Consider laying down a rug or installing portable flooring.

Your decorations do not need to be expensive. It's possible to use items from around your workplace or home in order to make your booth more attractive to passersby.

3. Contests and Giveaways

People who attend trade shows love getting free stuff, especially if they are attending a trade show in Las Vegas.

You should consider giving away items such as tote bags, coffee mugs, and keychains.

It is also a good idea to hold a contest for giving away higher-ticket items such as free products and services.

4. Literature for Your Company

At the very least, you should have plenty of business cards to give away at your event exhibition stands. You should also try to have brochures and sell sheets available.

Place these items in attractive holders so that they add dimension to your tables. This will encourage people who are passing by to take a moment and find out about your brand.

5. Refreshments

People who attend trade shows often compare their experience to participating in a marathon. They tend to have various things that they want to see and do.

Since it can be challenging to find a moment to grab a snack and rehydrate, attendees will appreciate being able to take a pit stop at your booth to grab refreshments.

Trade Show Design: Easier Than You Might Think

If you are preparing for a trade show, it is important to focus on presenting your brand in an engaging and attractive way.

It takes a lot of work to organize trade shows in Las Vegas. That's why you don't have to do it alone.

Don't hesitate to get a hold of us at Two Eighteen today to get started with our services. Our team is here to help you to make your event a success.